Let's Chat: Driving Innovation: How Georgia DDS is Transforming Customer Service

In this engaging interview, Spencer Moore, Commissioner, Georgia Department of Driver Services (DDS) described how Georgia’s DDS approach to digital tools, self-service options, and operational excellence is delivering seamless customer experiences.

Spencer Moore, Commissioner, Georgia Department of Driver Services (DDS) discusses how Georgia DDS is redefining customer service through digital transformation and self-service innovation.

Key Discussion Points include: 

1. Technology-Driven Customer Service Enhancements

  • The role of technology in modernizing Georgia DDS services to meet customer needs.
  • How limited human resources drive the need for digital transformation.

2. Virtual Road Test Implementation

  • The development and adoption of virtual road test technology during COVID-19.
  • Benefits of remote testing for customers and employees, including increased safety and efficiency.
  • High customer adoption rate (90% prefer virtual testing).

3. Mobile Driver’s License (mDL) Advancements

  • Georgia’s leadership in implementing digital credentials with Apple, Google, and Samsung.
  • The security and convenience benefits of mobile driver’s licenses.
  • TSA’s acceptance of digital IDs as a major milestone in identity verification.

4. Expansion of Self-Service Options

  • Introduction of self-service kiosks for simple transactions.
  • The strategic placement of kiosks in grocery stores for added convenience.
  • Growth of online DDS services for 24/7 access to renewals, reinstatements, and payments.

5. Workforce Balance and Innovation

  • The importance of employee well-being in service modernization.
  • Real ID compliance and its impact on security and customer experience.
  • Ensuring that technology supports, rather than replaces, employees.

6. The Value of Public Sector Collaboration

  • Networking and knowledge-sharing at events like Government Innovation Georgia.
  • Learning from other agencies to improve digital service delivery.
  • The role of collaboration in tackling emerging challenges in public service.
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Published by

Jennifer Balon Marketing Manager, Internal