How Australia is leading with a digital-first mindset
Australia is embracing design as a key driver of digital transformation and business success. Design is no longer just about aesthetics—it’s about function and creating seamless user experiences that drive tangible results.
As user expectations continue to rise, Australian teams are increasingly relying on Figma to design and build high-impact products that meet user needs. Figma’s collaborative platform empowers teams to stay agile, bringing together designers, developers, product managers (PMs) and other business stakeholders to build high-quality products.
Key insights:
- Broad, cross functional engagement: In Australia, two-thirds of Figma's weekly users come from non-design roles. This means cross-functional engagement breaks down silos, making product design a team effort across disciplines
- Efficiency gains in leading companies: Organisations like CommBank and EndeavourX have seen measureable improvements in productivity with Figma. CommBank has reduced annotation time by 77% with Dev Mode, while EndeavourX reports saving 3 hours weekly in designer collaboration and 1.6hours in cross functional departmental coordination.
- Significant adoption in government and finance: Figma's adoption in Australia's government sector is over 4.5 times higher than the global average, highlighting the country's focus on digital transformation. In finance, Figma's use is 30% higher than the global average, with Australia's top banks integrating Figma into their design and product development workflows.
With Figma, teams are not only working faster but also collaborating more fluidly across the product development process. This design and digital first mindset is enabling Australian companies to set new standards in product design, positioning them to win and succeed in an increasingly digital world.
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About our partner
Figma
Figma is where teams come together to turn ideas into the world’s best digital products and experiences. Founded in 2012, Figma has evolved from a design tool to a connected, AI-powered platform that helps teams go from idea to shipped product. Whether you’re ideating, designing, building, or shipping, Figma makes the entire design and product development process more collaborative, efficient, and fun—while keeping everyone on the same page.Figma Design is where teams come together to explore, iterate, and prototype the world’s leading digital products. The first design tool built for the Web, Figma Design combines powerful features with a collaborative workspace to help teams design and build better products together.Dev Mode is a workspace in Figma that helps product teams bridge the gap between design and code. With Dev Mode, designers and developers can work in different modes in the same files, helping teams ship products faster and more efficiently.Figma Make is an AI-powered prompt-to-code tool that turns written descriptions or existing designs into working prototypes or apps, helping users at all skill levels quickly explore and iterate on ideas.FigJam is an online whiteboard to brainstorm, meet, and get work done. FigJam makes everything from ideation to weekly syncs more productive and fun — whether you’re jamming alone or collaborating with a team.Figma Slides is a product for both professional designers and collaborators to co-create and deliver interactive presentations. Figma Sites allows designers to build and publish dynamic websites, with limitless interactions and customizations powered by code and AI.Figma Draw is a set of tools in Figma Design with enhanced vector editing and illustration features for greater visual expressionFigma Buzz is designed for brand and marketing teams to create visual assets at scale without compromising brand consistency. Learn more: Discover how Australian teams are redefining what it means to build digital products.
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