Unlocking Access: Enriching Public Services with Location Intelligence

Discover how location intelligence and data enrichment empower governments to deliver smarter, fairer, and more efficient public services through evidence-based decision-making.

Event Overview

Governments and public sector organisations have been increasingly challenged to deliver equitable, efficient, and data-driven services to diverse communities. From healthcare and transport to utilities and social services, understanding the where proved to be just as critical as the what and how.

The webinar, hosted in collaboration with the Public Sector Network, explored how Precisely Enrich and Precisely Location Intelligence enable agencies to make smarter, evidence-based decisions by layering rich contextual data onto existing datasets. The session highlighted practical applications of enrichment, including how proximity to services can be optimised to better support vulnerable populations.

Attendees heard from a representative of CARA (Centre for Australian Research into Access), an organisation using enriched data to improve accessibility and outcomes for Australians. CARA’s work demonstrated the impact location intelligence can have on inclusive policy, planning, and service delivery.

Key Themes:

  • The power of data enrichment in public sector decision-making

  • Real-world use cases: improving proximity to services and resource allocation

  • Location intelligence as a catalyst for equity and efficiency

  • Cross-sector applications across government, government business enterprises, and associated commercial entities in utilities, telecommunications, and health

  • Opportunities for collaboration and innovation across agencies

This session was designed for professionals in federal, state, and local government, government business enterprises, and adjacent industries. Leaders in roles such as Chief Data Officers, data strategists/scientists, policymakers, GIS specialists, and digital transformation leaders gained valuable insights into how enriched data can elevate decision-making and improve service outcomes.


Featured speaker

Neil Coffee

Neil Coffee

Health Geography Professor, Deakin Rural Health, Deakin University

Eddie Lacko

Eddie Lacko

Deputy Commissioner - Strategy, Fire Rescue Victoria

Stacey_Grant

Stacey Grant

Senior Field Marketing Manager, Precisely

Gerry_BW

Gerry Stanley

Product Management Director, Precisely

Published by

Stacey Grant Senior Field Marketing Manager, Precisely

About our partner

Precisely

Precisely helps public sector organisations unlock the full value of their data through the Data Integrity Suite – a comprehensive solution for data integration, observability, quality, governance, enrichment, geo addressing, and spatial analytics. In an era where AI, analytics, and digital transformation are reshaping government operations, our suite ensures that data is accurate, consistent, enriched, and governed across the entire ecosystem. Through powerful data enrichment and location intelligence capabilities, Precisely enables agencies to gain a deeper understanding of their communities and deliver more effective services. Our rich location data — covering demographics, addresses, buildings, streets, and property information — helps departments determine where and how to allocate resources, from infrastructure planning and emergency response to healthcare delivery and social programs. With a proven history supporting government organisations across Australia, New Zealand, and around the world, Precisely is committed to helping agencies build resilient data ecosystems that promote transparency, accountability, and innovation.

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