Data Visualization & Storytelling for Government

February 2 & 9, 2024 | 10:00 AM – 2:30 PM EST | Online

Training Overview

Communicating Public Sector Data Sets through Data Visualisation and Storytelling Techniques

Communicating and persuading effectively with data is an increasingly invaluable skill for driving change in the public sector. Data Visualisation & Storytelling for Government will unveil key strategies for using data analysis to create compelling communication to inform and influence decision-makers. This training course will teach you how to connect the dots between data analysis and persuasive storytelling to drive innovation in the public sector.

Over the course of three modules – Foundations of Storytelling, Creating Compelling Data Presentations, and How to Persuade with Data – participants will gain cutting-edge communication skills and techniques to build compelling data presentations. An impactful data presentation combines authoritative analysis with a story that drives home the impact of your data analysis. Learn how to integrate visual design with storytelling to make your data come alive!

Whether you are a hands-on data analyst or only occasionally work with data, this practical, highly interactive workshop has something for you. Through an informative combination of presentations, interactive exercises, and a supportive learning environment, Data Visualisation & Storytelling for Government will provide a toolkit to help you improve your communication of data-driven insights. Become a trusted adviser to decision-makers with refined abilities to inform and persuade with data!

Who Should Attend

CIOs, CDOs, COOs, CSOs, Directors, and Heads of:

Data; Data Analytics; Data Storytelling; Data Insights;

Business Intelligence; Design and Delivery;

Business Transformation and Continuous Improvement;

Learning Outcomes

Learn how to select, analyze, and present data for maximum effectiveness.

Get to grips with how to use analogies and metaphors to explain complex data analysis to enhance understanding.

Create stories that feature data and data analysis for the most persuasive impact.

Meet Your Facilitators

CEO & Chief Data Officer
DataCents Analytics, LLC

Stephanie Delgado is an applied economist with over 15 years experience in state and local government environments, working on operations optimization and digital transformation with budgeting, strategic planning, procurement, public safety, economic development, power utilities, K-12 and higher education

Specializing in data strategy, data valuation, impact estimation, and applications of both public and private sector data, Stephanie is a leader in creating value centers from what is usually seen as a liability and a cost center – an organization’s data. She has a keen talent for maximizing the value that data can bring to an organization, and she leverages these skills to help organizations manage and govern these assets confidently.

She is the Founder of DataCents Analytics, LLC, as well as a Professor of Data Science for Impact Measurement at Lynn University, a Preceptor for Data Initiatives at the Watson Institute, an Advisory Board member of AtliQ, a Thought Leadership Partner with Public Sector Network, and a Contributor to Forbes Ignite.

Key Sessions

Day 1: Modules 1 to 3Day 2: Module 4 to 6

Foundations of Storytelling

Compelling Storytelling with the CCARI Framework

  • The narrative continuum
  • The Context-Challenge-Action(s)-Results-Impact (CCARI) Story Framework
  • Creating a story from data

Workshop Activity
Participants will build data stories using CCARI and then present the stories for peer-to-peer comments and

Creating Compelling Data Presentations

Brain-Friendly Presentation Design

  • The rules of good presentations
  • Creating compelling data visualizations

Workshop Activity
Participants will refine their data stories to include brain-friendly principles and present these stories for comments
and feedback.

Brain-Friendly Presentation Design

  • Beyond Bullet-Points Presentation Planning and Delivery
  • Compelling Online Presentations

Workshop Activity
Participants will create a Beyond Bullet-Points data presentation. Participants will debrief the activity.

How to Persuade with Data

What Persuades People?

  • Presence, Logic, and Emotions in Persuasion
  • Thinking in Data Stories
  • The Perfect Pitch Tool for Persuasion

Workshop Activity
Participants will continue to work on the Beyond Bullet Points data presentation by creating a perfect pitch for
their presentation.

Helping Decision Makers Persuade Themselves

Setting the Stage for Persuasion

  • Establishing the Problem through Data
  • Building Buy-In
  • The Golden Question

Workshop Activity
Participants will use a case study to role-play persuading decision-makers

Recovering from a Failed Presentation

Preventing and Mitigating a Failed Presentation

  • Before the Presentation – Double-Checking Steps
  • During the Presentation – Improv Skills
  • After a Failed Presentation – Reflection to Action

Workshop Activity
Participants will use a case study to role-play recovering from a bad presentation.

Customer Training Through Data Stories

Building the Customer Training Program

  • Why Organizations Need to Train Customers
  • Creating the Customer Training Program

Building the Customer Training Program

  • Training Customers with Data Analytics Products
  • Engaging Customers with Data Analytics
  • Training Customers with Data Stories

Workshop Activity
Participants will use a case study to create two to three training data stories.


Early Bird 2

$795 USD
(Save $200)

ends on January 5, 2024

per person + tax

Regular Price

$995 USD

per person + tax

Additional discounts are available for group registrations of 10 or more.
For group discount inquiries, payment inquiries, or custom training solutions please contact [email protected]

* Registration for this training is exclusively for professionals currently working within the Public Sector.

Customised in-house options available for teams

Interested in any of our online trainings?

You can also choose to have them delivered in house. We will work closely with our inspiring session facilitators to tailor the content around the key development areas your team are prioritising, shape the learning outcomes around your core departmental challenges and make the most of your L&D and upskilling budget.

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