Online Training

Data Visualization & Storytelling for Government

Communicating Public Sector Data Sets through Data Visualization and Storytelling Techniques

4 & 11 June 2024

10:00 AM to 2:30 PM EST

Next intake: 4 & 11 June 2024 | 10:00 AM to 2:30 PM EST


Communicating and persuading effectively with data is an increasingly invaluable skill for driving change in the public
sector. Data Visualization & Storytelling for Government will unveil key strategies for using data analysis to create compelling communication to inform and influence decision-makers. This training course will teach you how to connect the dots between data analysis and persuasive storytelling to drive innovation in the public sector.

Throughout three modules – Foundations of Storytelling, Creating Compelling Data Presentations, and How to Persuade with Data – participants will gain cutting-edge communication skills and techniques to build compelling data presentations. An impactful data presentation combines authoritative analysis with a story that drives home the impact of your data analysis. Learn how to integrate visual design with storytelling to make your data come alive!

Whether you are a hands-on data analyst or only occasionally work with data, this prBrain-Friendly Presentation Designnd a supportive learning environment, Data Visualization & Storytelling for Government will provide a toolkit to help you improve your communication of data-driven insights. Become a trusted adviser to decision-makers with refined abilities to inform and persuade data.

Course Inclusions

  • Foundations of Storytelling
  •  Creating Compelling Data Presentations
  • How to Persuade with Data
  • Workshop Activity

Who Should Attend?

Data; Data Analytics; Data Storytelling; Data Insights; Business Intelligence
Design and Delivery; Business; Transformation and Continuous Improvement;
Change, Culture and Transformation

Learning Outcomes

Learn how to select, analyze, and present data for maximum effectiveness
Get to grips with how to use analogies and metaphors to explain complex data analysis to enhance understanding
Create stories that feature data and data analysis for the most persuasive impact

Online Training

Data Visualization & Storytelling for Government

Session details

  • Learn how to select, analyze, and present data for maximum effectiveness
  • Get to grips with how to use analogies and metaphors to explain complex data analysis to enhance understanding
  • Create stories that feature data and data analysis for the most persuasive impact
View course modules

Level: Fundamentals

No previous experience necessary


Get this course using credits with a Premium subscription. Learn more

This course requires 1 credit.

Key Sessions

Day 1 promises an immersive experience, from mastering storytelling foundations to creating persuasive data presentations. Don’t miss the opportunity to refine your skills and transform your approach to data communication.

Day 2 promises a deep dive into the intricacies of persuasion, recovery from presentation challenges, and the art of customer training through data stories. Engage in practical workshops to enhance your skills and propel your data communication expertise to new heights.

• The narrative continuum
• The Context-Challenge-Action(s)-Results-Impact (CCARI) Story Framework
• Creating a story from data

Participants will build data stories using CCARI and then present the stories for peer-to-peer comments and feedback.

Brain-Friendly Presentation Design
• The rules of good presentations
• Creating compelling data visualizations

Participants will refine their data stories to include brain-friendly principles and present these stories for comments and feedback.

  • Beyond Bullet-Points Presentation Planning and
  • Delivery
  • Compelling Online Presentations

Participants will create a Beyond Bullet-Points data presentation. Participants will debrief the activity

What Persuades People?
• Presence, Logic, and Emotions in Persuasion
• Thinking in Data Stories
• The Perfect Pitch Tool for Persuasion

Participants will continue to work on the Beyond BulletPoints data presentation by creating a perfect pitch for their presentation.

Setting the Stage for Persuasion
• Establishing the Problem through Data
• Building Buy-In
• The Golden Question

Participants will use a case study to role-play persuading decision-makers.

Preventing and Mitigating a Failed Presentation
• Before the Presentation – Double-Checking Steps
• During the Presentation – Improv Skills
• After a Failed Presentation – Reflection to Action

Building the Customer Training Program
• Why Organizations Need to Train Customers
• Creating the Customer Training Program

• Training Customers with Data Analytics Products
• Engaging Customers with Data Analytics
• Training Customers with Data Stories

Participants will use a case study to create two-to-three training data stories.

Meet Your Facilitator

Stephanie Delgado

CEO & Chief Data Officer DataCents Analytics, LLC

Stephanie Delgado is an applied economist with over 15 years of experience in state and local government environments, working on operations optimization and digital transformation with budgeting, strategic planning, procurement, public safety, economic development, power utilities, K-12 and higher education environments. Specializing in data strategy, data valuation, impact estimation, and applications of both public and private sector data, Stephanie is a leader in creating value centers from what is usually seen as a liability and a cost center – an organization’s data.

She has a keen talent for maximizing the value that data can bring to an organization, and she leverages these skills to help organizations manage and govern these assets confidently. She is the Founder of DataCents Analytics, LLC, as well as a Professor of Data Science for Impact Measurement at Lynn University, a Preceptor for Data Initiatives at the Watson Institute, an Advisory Board member of AtliQ, a Thought Leadership Partner with Public Sector Network, and a Contributor to Forbes Ignite.

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Early Bird 1

Ends 22 Mar


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Early Bird 2

Ends 26 Apr


per person + tax $200 saving




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