Material Plus
Material+ is a consumer insights and strategic marketing agency that combines behavioral science, data intelligence, and digital engineering to help organizations understand what drives people.
Material+ (M+) is an insights-driven consulting and technology agency that helps organizations understand what drives people — and design systems that act on it.
We bring together two capabilities that are rarely under one roof: behavioral science and consumer research (built on 40+ years of heritage through LRW) and digital engineering and AI delivery (through Srijan, our technology arm). The result is an operating model that connects strategy to execution — from the insight to the interface.
Whether it's understanding what communities need from a planning process, improving how citizens engage with government services, or building digital infrastructure that scales — we work at the intersection of human behavior and technology to help agencies deliver outcomes that actually land.
What we do:
- Insights — Behavioral research, citizen segmentation, needs analysis, and evidence-based strategy
- Design — Experience design, service design, and human-centered product thinking
- Digital & Martech — Platform engineering, AI integration, digital delivery, and marketing technology
- Support — Ongoing managed services, optimisation, and capability uplift