Customer Strategy and Experience Design for Local
Wednesday | 23 & 30 March 2022 | 10am – 2pm AEDT | Online
Building Customer-Centric Council Services for Improved Customer Engagement
The Customer Strategy and Experience Design for Local Government, 2-day online training session has been specifically designed for public sector professionals working in the local government space that focusses on CX and is looking to expand their technical knowledge and decision-making capabilities.
Participants in the training will leave with theoretical and practical knowledge, as well as implementable strategies they can embed in future projects and share with their multidisciplinary teams.
Meet Your Facilitator
Owner and Consultant
Marilyn has over 20 years’ executive experience working with government, local and state in a variety of roles, largely across corporate and shared services, technology and transformation, customer experience and broader communications.
As a member of the Executive Leadership team Marilyn held roles at several councils including the inaugural Project Director for the Boroondara Customer First project – Digital transformation.
Marilyn is the owner of boutique management consultancy, Inspired Advisory.
The consultancy provides advice and helps organisations across several areas of expertise.
Module One – Customer Experience Fundamentals
An Introduction to Customer Experience Management
Create an Integrated and Seamless Customer Experience
Breakout Activity: Assess CX Strategies
Module Two – Employees at the Centre of Customer Experience Design