Online Training
Professional Writing Skills for Government
Clarity, conciseness and coherence: Improve your writing style for a government context
Wednesday, 5 February 2025
9.00am to 4.30pm AEDT
Next intake: Wednesday, 5 February 2025 | 9.00am to 4.30pm AEDT
Overview
Writing skills are more important than ever before. In the environment of hybrid work and the ever-increasing prevalence of online and social media – writing is the primary mode of communication. How you write will determine how effective and efficient you are in your role. You need to present information clearly, concisely and in a compelling manner, going to the heart of the issue with speed and clarity.
In this course, Professional Writing Skills for Government, you’ll get all the advice you need to bring your writing up to best practice in 2025. You will shape a more user-centric, clear voice that is, concise and relevant, and connects with your diverse stakeholders.
You will learn how to tailor your writing to your audience and engage them with your key messages and hone your ability to write for different purposes. Understand how to adopt human-centred approach to written communication and leave dense and jargon-heavy writing, with convoluted and ambiguous messaging in the past.
Learning Outcomes
Online Training
Professional Writing Skills for Government
Session details
- A bespoke, interactive program designed specifically for Public Sector Executives to update your written communication for the modern public service
- Understand how to tailor your writing for different platforms and genres and assess your writing and identify what you need to do to improve
- Learn practical tips to overcome common challenges including writer’s block and proof reading
- Benchmark your writing skills with those of your peers from across the public sector
Level: Fundamentals
No previous experience necessary
Key Sessions
- Your current status
- Identifying well-written vs poorly written communication
- Exploring styles and how they will help you:
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- Establish a purpose to your writing
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- Understand and segment your audience
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- Create key messages and incorporate them into your communication
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- Define the most appropriate framework
- Structure written communication
- Explore the 4Cs of effective writing
- The importance of plain language, grammar and punctuation
- Government writing dos and don’ts
- Using clear, concise and inclusive language with the right tone of voice
- How to communicate with your reader in mind for impactful engagement
- Set clear objectives and build a logical structure
- The importance of planning, drafting, editing and proofreading
- Communicate key messages with the right level of detail
- Use technology and AI to help you become more efficient
- How to respond to get what you want from stakeholders
- Effective short-form writing – News Brief
- Writing to get buy-in and decision – Three-minute drill
Meet Your Facilitator
Adrian Cropley
OAM, FRSA, IABC Fellow, GCSCE, SCMP
A certified strategic communication management professional and past global chair of the International Association of Business Communicators (IABC), Adrian Cropley is widely recognised as one of the world’s foremost experts and consultants in strategic communication.
With a career spanning over 35 years, Adrian has worked with clients worldwide, including Fortune 500 companies, on major change communication initiatives, internal communication reviews and strategies, professional development programs, executive leadership, and coaching. At the IABC he implemented the IABC Career Road Map, kick-started a global ISO certification for the profession and developed the IABC Academy.
Adrian pioneered the Melcrum Internal Communication Black Belt program in Asia Pacific and ran that program for over 10 years. He is a sought-after facilitator, speaker, author and thought leader. He has been a keynote speaker and workshop leader on strategic and change communication at international conferences in Canada, the U.S., Europe, the Middle East, Malaysia, Singapore, China, India, Hong Kong, Thailand, New Zealand and Australia. He has received several awards, including the International Gold Quill Awards for communication excellence and is a two-time recipient of the Rae Hamlin.
Adrian is chair of the Industry Advisory Committee for the RMIT School of Media and Communication as well as a non-executive board member with several organisations. In 2017, he was awarded a Medal to the Order of Australia, one of the highest national honours, for his work in professional communication and youth development.
Register Today
Join this training for professionals working within the Public Sector
Regular
Ends 4 Feb
$A 1195
per person + taxAdditional discounts are available for group registrations of 10 or more. For group or payment enquiries or custom training solutions, please contact [email protected]
Customised in-house options available for teams
Interested in any of our online trainings?
You can also choose to have them delivered in house. We will work closely with our inspiring session facilitators to tailor the content around the key development areas your team are prioritising, shape the learning outcomes around your core departmental challenges and make the most of your L&D and upskilling budget.
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