Improving Digital Accessibility in the Public Sector
January 19 & 26, 2024 | 9:00 AM – 12:30 PM EST | Online
Training Overview
Discover the principles and practices of creating accessible content that meets the four principles of WCAG 2.0: perceivable, operable, understandable, and robust. Our training covers guidelines and success criteria for each principle and provides hands-on practice to ensure you master the techniques for creating accessible text, multimedia, tables, forms, and more.
Our expert trainers will guide you through best practices for creating accessible PDFs and e-books, testing and evaluating WCAG 2.0 compliance, and implementing these practices in the workplace.
Designed for content creators, developers, designers, and project managers, this training will equip you with the knowledge and skills needed to create compliant, inclusive content for all users, including those with disabilities.
Don’t miss out on the opportunity to make your content accessible to everyone and create a more inclusive digital world!
Who Should Attend
This course is designed for emerging leaders and those looking to move into roles that provide strategic insights.
Web Designers, Content writers, Project Managers, Developers and Programmers
Web Content Managers, Administrators, and/or Editors, and Digital team members and Marketing staff
Internal and external communications specialists and
managers
Learning Outcomes
Accessibility to Government Agency Websites
Understanding Users’ Needs
Content Design: Principles and Practices
Designing for Inclusivity
Meet Your Facilitator
Padma Gillen, CEO
Libertat
Padma Gillen is the author of ‘Lead with Content’, and CEO of Llibertat, a content-led digital agency that puts users first. He uses his expertise in content strategy and agile to help organizations in the UK, US, Europe, and Australia get clear on what they’re trying to achieve, build a roadmap to get there, and then deliver the change their users are looking for. Led by Padma, Llibertat provided the team that helped the University of Southampton design, plan, and deliver their multimillion-pound digital transformation program, OneWeb.
In 2019 Llibertat and the University of Southampton won the ContentEd Award for Excellence in Content Strategy. In 2021 they helped the university win 3 out of 6 ContentEd awards – for user focus, collaboration, and again for excellence in content strategy.
Previously, Padma was Head of Content Design at the Government Digital Service (GDS), where he had overall responsibility for the quality of content on GOV.UK, the award-winning website of the UK Government.
Over the past 10 years, he has trained many teams and individuals in content design.
Key Sessions
Understanding Web Content Accessibility Guidelines 2.0 (WCAG 2.0)
- What is accessibility?
- Accessibility and the law
- Access needs
- Web content accessibility guidelines (WCAG)
The Importance of Accessibility in Government Agency Websites
- Improving participation to help everyone
- Discussing the barriers to WCAG2.0 compliance
- Ensuring web content is Perceivable, Operable, Understandable and Robust
Building an understanding of Disability and the Challenges of Accessibility
- Push and pull: how online content works
- User needs and user stories
- Acceptance criteria
- User journeys
- Using data
Who are your Users
- User insights and analytics
- Evaluating user research
- Identifying your different user groups
- Uncovering their needs and preferences
Content design: principles and practices
Principles and Practices of Content Design
- Writing for the web
- Structure and tone
- How people read
- Plain language
- Content design practice
Content design and accessibility
Designing for Inclusivity
- Accessibility considerations for content professionals
- Content design crit exercise
- Redesigning content
Embedding Assistive Technologies
- Exploring assistive technologies and accommodations
- How do they enable accessibility
- Testing to ensure digital content is compatible and functional